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For deck companies doing $1m+ and hungry for more
Win more jobs. Waste less money.
DeckScale Labs helps deck builders track each marketing dollar to actual revenue. Spend more on what's working. Stop wasting money on what's not.
Start with the basics and scale.
Grows with you
Build at a pace that's right for you
Easy to use
We train you or manage it for you
Yours forever
Your accounts, your data, your CRM
The problem
No Visibility into which dollar spent resulted in revenue.
Most agencies sell metrics, not outcomes
Clicks, impressions, and "leads". You can't tell which channel produced which projects, or what each job actually cost to acquire.
Leads wither and die between the ad and the appointment
Missed calls, slow follow-up, and form fills that sit overnight burn 30–50% of the demand you paid for.
The CRM doesn't match reality
Marketing data and sales outcomes are never reconciled, so scaling spending is scaling investment decisions run on gut feel.
You are renting your growth drivers
The moment you stop paying an agency or buying leads, everything stops and you have to start all over again.
Build a growth engine
Five systems that build on each other to create a growth engine for your business.
Here is how we help deck builders with capacity scale their business past where demand is the constraint. If you can grow, we can help you do it.
01 - LEADS
Call tracking, Local Service Ads, and Google Business Profile optimization
Set yourself up for success in all of the places potential customers are looking for you.
02 -ATTIBUTION
Paid search, LSA, SEO, and social run against cost-per-sold-job
Call tracking and CRM-level attribution from first touch through booked appointment to closed revenue. BS channel claims get replaced by facts. Spend money where it makes a difference.
03 - INTAKE & SPEED-TO-LEAD
No lead waits, no call rings out
Lead routing, instant follow-up automation, and overflow call coverage so the demand you pay for actually becomes a conversation.
04 - SALES WORKFLOW
One pipeline, every conversation in one place
CRM pipeline built for deck sales: calls, texts, emails, forms, and customer history unified so your team works appointments instead of hunting for context.
05 - REPORTING
A dashboard your bank account agrees with
Live reporting that connects spend → leads → qualified appointments → sold revenue by channel and month. You stop guessing which marketing works, because the answer is right on one screen.
Proof data
Case Study
Results from a recent high-ticket deck builder from February–April 2026. Every number below is tracked from ad spend through closed revenue, because the attribution system is part of the build.
21.3x
Return over 3 months
$63,532 in Google Ads spend produced $1,355,874 in closed revenue: 115 net issued appointments, 34 sales.
4.3%
Marketing cost of sale
$406 per appointment, $1,581 per sold job. The industry norm for high-ticket home services runs 8 to 15 percent.
$3.5M
Closed revenue supported
97 won deals across three months, with marketing-sourced channels measured down to the dollar.
| Month | Marketing-sourced closed revenue | Spend | Same-month return |
|---|---|---|---|
| February 2026 | $402K | $33K | 12.2x |
| March 2026 | $1.12M | $52K | 21.4x |
| April 2026 | $879K | $36K | 24.6x |
Anonymized operating data from a high-ticket home services partner. Past performance is not a guarantee. It is the baseline architecture we install. The return compounded month over month because the system kept telling us where to put the next dollar. Pulled back spend because production capacity became a constraint.
Three Phases
Scale at your pace
Start with the basics and add services as you grow. We can also manage the whole growth engine from lead generation, attribution, intake, follow-up, sales workflow, and reporting.
One time setup optionsCall tracking, Local Ads, Business Profile optimized and connected to ads.
CRM and reportingAdd an easy-to-use CRM and monthly reporting for a clear sales pipeline to sales.
Full growth engine managementFocus on building decks. We'll take care of the rest. You're going to be too busy.
Why a system, not a lead drop
Buying appointments rents demand. Building your engine means you own it.
| Typical per-appointment vendor | DeckScale Revenue Engine | |
|---|---|---|
| What you're buying | A unit of demand, one at a time | The systems that produce demand, installed in your accounts |
| When the contract ends | Pipeline goes to zero | You keep the ad accounts, CRM, tracking, and dashboards |
| "Qualified" means | Whatever the vendor's fine print says | Defined by your sold-job data, visible in your own reporting |
| Speed-to-lead & follow-up | Your problem | Built into the system: routing, automation, overflow coverage |
| What improves over time | Nothing. Same unit, same price | Cost per sold job drops as attribution data compounds |
| Who knows what's working | The vendor | You, down to the channel, campaign, and dollar |
Commercial model
Build it solid. Then build it bigger.
PHASE 1 - WEEKS 1 TO 8
Installation
Flat One-time fees
We build the full system inside your accounts:
- Call tracking + full-funnel attribution setup
- CRM pipeline, lead routing, and unified communications
- Speed-to-lead automation and missed-call coverage
- Campaign architecture across paid search, LSA, and social
- Revenue reporting dashboard, spend to sold job
PHASE 2 - ONGOING
Managed Growth
Monthly rate
We run the engine against your revenue targets:
- Channel management optimized to cost per sold job
- Appointment volume managed to your sales capacity
- Monthly source-level revenue reporting and review
- Continuous intake, routing, and automation upkeep
- 90-day appointment guarantee, renewed in writing
Ad budget is paid directly to the platforms from your accounts. We never sit between you and your own spend.
Best fit
Operators with capacity hungry to scale.
Strong fit
- Annual revenue over $1M
- Ability to close good projects when appointments shows up
- Willing to run sales through a CRM with real activity logging
- Monthly ad budget of $10K+ or the intent to get there
- Wants to own the growth system, not rent leads forever
Not a fit yet
- New operators still figuring out pricing and sales process
- Looking for the cheapest possible leads
- Teams unwilling to change how calls and follow-up are handled
- Wanting ads managed with no visibility into outcomes
- Markets where every project type is accepted equally
Start here
Explore the possibilities
We take a limited number of installs per quarter, and only one company per market when we manage the systems. Send the basics and we'll tell you honestly whether we makes sense for your stage.
Not ready? Read the free framework and start building it yourself. We'll be here when you need us.
We reply within one business day.
DeckScale Labs
Win more jobs. Don’t waste money doing it.
304 S Jones Blvd #7762, Las Vegas, NV 89107